Google Ads introduces Enhanced Conversion Impact % by Campaign Types!

You can now analyze Enhanced Conversion uplifts segmented by campaign types.

What’s New?

Currently, the segmentation applies to:     Search campaigns     YouTube campaigns

Campaign Types Covered

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Google is expected to expand this feature to include:     Demand Gen campaigns     Performance Max campaigns (PMax)

What’s Next?

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Data is hashed and securely matched for user privacy.    

Privacy-Focused Solution

 Enhanced data helps Smart Bidding (tROAS, tCPA) optimize bids effectively.

Better Algorithm Performance

Easier tracking and segmentation for better campaign insights and optimization!

What Does This Mean for You?

Phrase Match in Paid Ads: Advantages and Disadvantages CHECK OUT NOW!