Google has introduced a new optional chat feature that allows users to create Google Ads campaigns in a conversational format directly within the online editor.
To get started, users can simply respond to a prompt for a preferred landing page.
Google AI will generate keywords, headlines, descriptions, images, and assets for the campaign, which can be edited before going live.
This integrated interface provides an interactive and streamlined experience, with the AI generating assets for review and easy editing.
Also, users can request specific details for their campaigns, such as anti-ageing copy for a beauty brand.
This new tool brings a cooperative experience to campaign creation, saving time and providing ideas for advertisers.
It offers assistance without fully automating the process, allowing for faster and more efficient campaign building.