Google Tag Manager is a popular tool for managing and deploying various types of tracking and analytics tags on websites.
If you're looking for alternatives to Google Tag Manager, consider the following options
Tealium is a comprehensive tag management system that offers tag governance, data enrichment, and audience segmentation capabilities. It's known for its flexibility and scalability.
Adobe DTM is part of the Adobe Marketing Cloud suite and provides tag management and data integration capabilities for Adobe Analytics and other Adobe products.
Segment offers a customer data platform that allows you to collect, clean, and send customer data to various tools and platforms, including analytics and marketing automation tools.
Ensighten is a tag management and data governance platform that offers real-time data collection and activation for marketing and analytics.
Platforms like Impact Radius TMS streamline tag management, granting marketers enhanced control and efficiency in their digital campaigns.