Do's and Dont's While Doing Hashtag Research

Dont's

Copying the hashtags of your competitors

Dont's

Picking hashtags based on the number of posts in them

Dont's

Not updating your hashtags

Dont's

Use hashtags that are too much older

Do's

Selecting hashtags based on your own engagement

Do's

Picking hashtags based on the average amount of likes their posts get

Do's

Change your set of hashtags every 30 days based on your engagement

Do's

Make sure the hashtag are active and not older than 14 days

Tips to Improve Instagram Marketing Strategy