Best PPC Automation Tools to Improve Your Ads

1.

[{"selector":"#anim-63b21b6d-1794-4bbd-b5d3-00216718a591","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e0f0bada-e45d-4c2f-a9a4-93ba0797e722","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] WordStream's PPC software is ideal for small businesses with limited budgets, offering free tools like a Google Ads performance grader and keyword research, along with valuable educational resources through PPC University.

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[{"selector":"#anim-3a177163-b813-4956-aca2-e9696612539d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1b6e787e-cc97-412a-bf01-bacd845508be","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Optmyzr Core streamlines PPC campaign management for users handling multiple campaigns, providing automation features, real-time tracking, and reporting capabilities, ultimately saving customers up to 56% of time spent on campaign management.

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3.

[{"selector":"#anim-aeeda1ae-6f01-4b42-9407-286ab167ef0f","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-475ed3f8-f684-4fd3-b8f4-7421f157ce0f","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Google Ads Editor is a free downloadable application facilitating offline campaign management and bulk edits, allowing users to partner with Google Ads experts and manage campaigns efficiently, although it may have limitations for those running ads on multiple platforms.

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[{"selector":"#anim-a25b193f-e8b6-4949-8108-0e610c90d847","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-dbf7a8bc-acad-4901-a3b7-011173c2f9ac","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Semrush's PPC Toolkit is a comprehensive solution for campaign planning, keyword research, and competitor analysis, offering insights into competitor strategies, strong keyword suggestions, and integration with various tools, including Google Analytics, Google Ads, and more.

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[{"selector":"#anim-0c08b82b-c353-4b5c-8e37-d4aedf54d077","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d2a8211b-08a8-4a54-a355-05149c972fac","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] The Microsoft Advertising Editor is a free desktop application that enables offline campaign management and bulk changes, with the added convenience of importing existing Google Ads campaigns, making it a user-friendly tool for Microsoft Ads.

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[{"selector":"#anim-55c24ae5-65f7-48fd-9073-5fc2cd463b59","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0a3e55ea-1ed1-4616-aa11-c629c03faca9","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] AdNabu stands out as an AI feed management tool for Shopify stores, automating optimization for product data feeds across major search and social platforms, including Google Shopping, Bing, Facebook, Instagram, TikTok, Snapchat, and Pinterest, with plans starting at $29.99 per month.

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[{"selector":"#anim-8904e412-83d8-44ff-890c-6a3b12e02bf3","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e736ee31-a115-4b87-aa99-f1ecff2f4c8b","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Acquisio, powered by AI, simplifies PPC campaigns with easy setup, optimization, and reporting tools, offering features like search query expansion and Ad Extension Manager, and integration with Google Ads and Bing Ads, with custom pricing available upon contact.

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[{"selector":"#anim-3cebbf2c-c33b-433f-9643-dd928a08cc9e","keyframes":{"opacity":[0,1]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8722d4e1-0ad0-4790-8631-0b59989f797d","keyframes":{"transform":["translate3d(115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Adalysis is a top PPC tool automating Bing and Google Ad campaigns, providing comprehensive tools for keyword analysis, campaign optimization, and result monitoring, including daily automated recommendations, starting from $99 per month with a 14-day free trial.

Best PPC Automation Tools to Improve Your Ads

1.

WordStream

2.

Optmyzr

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3.

Google Ads Editor

4.

Semrush PPC Toolkit

5.

Microsoft Advertising Editor

6.

AdNabu

7.

Acquisio

8.

Adalysis

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