8 Cost-Effective Digital Marketing Strategies for Startups

Search Engine Optimization (SEO)

Optimize the website for search engines to increase organic traffic and improve visibility.

Pay-per-Click (PPC) Advertising

Use PPC advertising to drive targeted traffic to the startup's website and increase conversions. It is effective and it can be started with low budget.

Social Media Marketing (SMO)

Utilize social media platforms to reach the target audience and build brand awareness.

Local Listings & Maps Optimization

Optimize local listings and maps to improve the startup's visibility in local search results.

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Email Marketing

Leverage email to build relationships with potential customers, keep them informed, and drive conversions.

Mobile Marketing

Optimize the website and marketing campaigns for mobile devices to reach a growing mobile-first audience.

Influencer Marketing

Partner with influencers in the startup industry to reach a wider audience and tap into their credibility and trust.

Video Marketing

Use video to tell the startup's story, demonstrate products, and explain its value proposition.

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