10 Best B2B Marketing Tools for Success in 2024

1.

Media Monitoring

It's easy to track brand mentions online across various media channels, such as news websites, social media, and forums, with this tool. Price: Starts at $39 per month after a 7-day free trial.

2.

AdClarity

Provides meaningful insights into the competitors's digital advertising strategies, such as social media ads, display ads, video ads, etc.  Price: $349 per month (including display ads and video ads).

3.

Adobe Marketo Engage

A comprehensive marketing platform to find the target audience and create personalized campaigns across various channels. Price: It depends on your requirements.

4.

Hunter

Save time manually searching for email addresses and make it easier to reach out to potential contacts. Price: Free with limitations and paid plans start at $49 per month.

5.

HubSpot CRM

It helps keep businesses organized, understand, track, and build communication with their customers all in one place. Price: Available in Free and Paid Versions

6.

Unbounce

To create effective landing pages, this tool is advantageous for B2B marketing. Price- Free 

7.

SEMrush

All-in-one digital marketing platform that offers SEO, PPC, content marketing, and social media tools to boost your online visibility and marketing performance. Price: Plans start at $129.95 per month.

8.

Mailchimp

A popular email marketing platform that offers automation, segmentation, and analytics features makes it suitable for B2B email campaigns. Price: Free for up to 500 contacts. Paid plans start at $13 per month.

9.

Google Analytics

Google Analytics is essential for tracking website traffic, conversions, and other key metrics, helping B2B marketers understand their audience and optimize their campaigns. Price- Free

10.

Buffer

A social media management tool that allows B2B marketers to schedule posts, analyze performance, and engage with their audience across multiple platforms. Price: Free up to 3 channels. Basic starts at $6 per month, per channel.  

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